Five Top Tips to Increase your Bookings
Published: Monday 1st Jul 2019
Written by: Marsdens Devon Cottages Team
Whether you’re just thinking about investing or have an established let, take a look through our top tips to ensure your property realises its potential.
1. Help your guests to stay connected with WiFi
When customers use our website to search through our holiday cottages, WiFi is one of the most popular search filters and is widely seen as a minimum requirement. Should you decide to provide WiFi, we recommend getting an unlimited package.
2. Consider accepting dogs – they’re part of the family
Over a third of all our bookings last year were made with a dog so it’s worth considering accepting dogs at your property. Many of our customers see their dog as a member of the family, so when they come on holiday, it is understandable that they would choose a property where they can bring their dog too and we have found our guests to be very respectful of the friendly house rules that apply.
3. Short breaks are key to maximising occupancy
Over the last few years, short breaks have become more and more popular. With some of our properties, we restrict the ‘lead-in time’ to 7, 14 or 28 days in order to encourage full week bookings, however, flexibility is key to maximising occupancy, therefore, we encourage our owners to accept unrestricted short breaks for as much of the year as they feel comfortable.
4. Strive to create a quality ‘home from home’
Marsdens have always been aware that the quality of the property that customers are choosing is very important in their decision-making process. People want to holiday in a property that is as good as or better than their own home – they want to live the dream.
5. Provide technology to entertain your guests
It seems a real shame that anyone would come away to our beautiful county and watch TV or play computer games, but this is sometimes an important consideration to some people (particularly those with children or teenagers!). It’s a good idea for larger properties to have more than one TV in the house and, if the living space allows, a large SMART TV goes down a treat!
As ever, we are always on hand to help homeowners make their cottages a place that guests want to return to year after year. Call Gloria and Debbie on 01271 813777 for an informal chat or request a FREE homeowner brochure here: https://www.marsdens.co.uk/letting-your-property